Product PR
What is our Product PR service?
Using tactics from both our public relations service and our digital PR service, we’ll focus solely on your product offering to ensure your products are featured in print, digital and broadcast press.
We create tailored product PR strategies to target key consumers through gift guides, product round-ups and best-of listicles. We’ll liaise with the UK’s best shopping and e-commerce editors to secure strong coverage over key periods, from Christmas and Black Friday to Valentine’s Day and Mother’s Day.
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If you’re a product-based business that wants to focus on getting their products in this press - this is the service for you. From introducing your product range to some of the UK’s top shopping and e-commerce journalists, to PR launch planning for new collections, we’ll be here to support you in growing awareness for your products.
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A strong product PR strategy, over time, will increase your product’s credibility and therefore your sales. As much as you shout about how great your products are on your brand social media, email marketing, and advertising, the only way to have true credibility as a product-based brand is to have other people shouting about your product.
This is where press and influencers come in. Having reviews from top tier journalists and influencers through gifting and sampling strategies shows your customers (both current and new) how great your products are, therefore increasing your sales in the long-term.
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If you’re looking to get your products featured in the press, why not get in touch? We’ll then set up a Discovery Call to talk more about your goals and what you want to achieve with Product PR.
What results have we achieved through our Product PR service?
Not only have we had our client’s products featured everywhere from House Beautiful to the Daily Star, we’ve put our product PR client’s in front of an estimated 17.9 million readers, have seen them shared over 19k times across social media, and even increased referral revenue by 190% - and those are only the trackable statistics! There’s no limit to the positive impact of brand awareness too.
Our clients regularly feature in:
Meet the Team
